Landing page software is an important part of growing an audience and generating revenue for your business. It can help you test messages and create high-quality pages in minutes or hours instead of days or weeks.
There are popular tools out there like Leadpages but, for some, it’s not adequate. That’s why we’ve compiled this list of the best Leadpages alternatives you can use to grow your brand.
All of them bring something unique to the table and I’ll show you what that is in this guide. Let’s dive in.
Keep in mind that we may receive commissions when you click our links and make purchases. However, this does not impact our comparisons and recommendations. We try our best to keep things fair and balanced, in order to help you make the best choice for you.
Best Leadpages alternatives
These are seven of the best Leadpages alternatives. Of course, there are more out there but you can’t go wrong if you choose a tool from this list.
1. Unbounce
Unbounce is one of the most popular Leadpages alternatives and it has been around for years. Throughout that time, the product has evolved into a powerhouse. It’s geared towards small and medium businesses that don’t have much or any developer resources.
You just drag and drop the elements onto the page. It has interesting pricing that’s unique amongst landing page builders.
Instead of charging you for the number of pages you create or visitors, it charges based on conversions. This is a good value metric because conversions are the most important part of the equation.
It also recently introduced AI into the mix and the results have been amazing for most users. Usually, you need hundreds of visitors to optimize for a single A/B test.
With the Unbounce AI, you can start doing large-scale multivariate testing with as little as 50 visitors and start pushing conversions up.
Of course, it has all the features you’d expect like conversion tracking, lightning fast pages, support for lead capture forms and sticky bars, integrations with popular email marketing tools, etc.
The support team is knowledgeable and the blog is a great resource to learn more about landing pages and digital marketing.
2. Instapage
Instapage has come a long way since its humble beginnings as a tool that only cost $5. Today, it’s one of the industry leaders for landing pages to optimize advertising campaigns. To accomplish that goal, it has many proprietary technologies such as Admap and the Thor Render Engine.
It claims that, on average, customers see a 400% lift in conversions. While I can’t comment on that directly, I can say that the platform is robust and allows for pixel-perfect editing through its drag and drop editor. That means you’re not forced to add your elements into blocks.
Just like Unbounce, it has the features you’d expect from a landing page builder like A/B and multivariate testing, integrations with many third-party tools, a large number of templates, dynamic content insertion (personalization), team collaboration, etc.
It’s a bit more expensive than other landing page builders but it does make up for it with the results you can get. I’d suggest testing it out then deciding on whether or not the price is worth it to you.
3. GetResponse Landing Pages
GetResponse is something like a jack of all trades but, in this case, it’s a master of many. One of the many things it’s a master of is helping you create useful landing pages that turn casual visitors into subscribers then customers.
One of the most powerful features of GetResponse is its ecosystem. It’s a collection of tools that work together to help you market your business.
When you capture leads through landing pages, it’s automatically kicked back to your email automation, and the nurturing starts. You don’t have to connect an API or go through unnecessary hoops to make it work.
I digress.
Back to the landing pages.
GetResponse has a landing page builder that comes with tons of templates across different verticals, drag-and-drop editing, separate mobile editing & optimization, A/B testing, payment collection, Facebook Ads integration, and more.
It’s reasonably priced based on the number of email subscribers you have so it’s often cheaper than other tools if you don’t have many subscribers.
4. Simvoly
Simvoly is much more than a landing page builder – it’s an entire system to build funnels, collect payments, and market your business. Part of that – landing pages – makes it a solid Leadpages alternative. Similar to GetResponse, it does that and much more.
It has dozens of elements to choose from like images, content boxes, forms, etc. You can also browse over 200 templates to jumpstart your page creation process.
Beyond landing pages, Simvoly is geared towards helping you build entire funnels. You can create checkout pages, A/B test different areas, one-click upsells, recurring memberships, CRM, appointment scheduling, and so much more.
If you’re looking for landing pages and a website that’s focused on maximizing your conversions then this is a solid choice.
5. Convertri
Similar to Simvoli, Convertri focuses on landing pages and building out your brand’s funnel. It has proprietary technology that helps pages load lightning fast which has a direct correlation to better conversions.
It allows you to plan all the steps in your funnel, create checkout pages with the integrated shopping cart, edit mobile pages separately, and split test your creations.
The drag-and-drop editor allows you to make pixel-perfect pages to bring your designs to life. It also has many content blocks that speed up the entire editing process. You can even save blocks you create to use in a future design or across your entire website.
One of my favorite features is the dynamic text replacement. It’ll change the text on your pages depending on the ad that got the visitor to land on the page. Custom domains, HTML text editor, popup boxes, and more are all part of the package.
6. Wishpond
Wishpond is a popular website in the marketing space that does combines many different tools under one roof. In addition to being a Leadpages alternative, it provides popups, contests, and even marketing automation tools.
There are tons of templates for the landing pages which span different business verticals so you’re likely to find one that works for you. It integrates with popular CMS like WordPress so it won’t be difficult to get your pages online.
The drag-and-drop editor gives you a lot of control over how the final page looks and if you’re not sure, just launch an A/B test. Of course, every page is mobile responsive, you have access to HTML, CSS, and Javascript code, can insert videos/photos, and the analytics will help you make the most of your efforts.
Wishpond is a solid tool for landing pages but it doesn’t seem to be on the forefront of innovation. You can’t expect it to introduce cutting-edge features but don’t think it’s stagnant. It seems to prefer taking a wait and see approach so anything the competitors have it’ll create within a few months.
7. Landingi
I’ve mentioned a few tools that combine multiple platforms into one. Landingi goes back to the basics and focuses on making it possible for you to create great landing pages with a minimal amount of effort. It’s laser-focused on just pages.
The tool is battle tested and will allow you to do what’s necessary to boost your conversions. It has a drag-and-drop editor that gives you full control of how elements are placed on the page. It has over 300 templates to give you a head start and combines that with clear analytics to ensure you keep going strong.
Landingi also has tons of integrations to send your lead data to the right place and even boasts a URL builder for campaign tracking. Of course, it has popups and forms, A/B testing, and even dynamic content replacement. The pricing is in line with other landing page builders so this option won’t break the bank.
Conclusion
Leadpages is a solid landing page builder but it’s not for everyone. In this list of Leadpages alternatives, we’ve looked at the top contenders and what each one brings to the table. None of them wills steer you wrong so it’s up to you to choose the one you like the best and start building high converting landing pages.
If I had to choose, I’d go with Unbounce, Instapage, or Simvoly. They’re solid choices that do more than just build pages – they help you turn those visitors into conversions.